Contractor SEO:
Rank Your Website on Page One of Google

What it takes to rank on Google

If you're a contractor, then you know how important it is to rank your website on page one of Google.

After all, that's where most people go when they're searching for a contractor.

But what if you're not ranking? What can you do to change that?

Contractor SEO is all about ranking your website on page one of Google for local search results.

This can be done by optimizing your website for keywords that are relevant to your business, creating local listings, and building backlinks from local websites.

One of the best ways to start improving your local SEO is by creating a Google My Business profile.

This will allow you to add your business information, such as your address, phone number, and website URL, to Google's search results. You can also add photos and reviews from your customers.

Another important part of local SEO is optimizing your website for keywords that are relevant to your business.

You can do this by including these keywords in your website title, meta description, and header tags. You can also use them in your blog posts and articles.

Finally, you can improve your local SEO by building backlinks from local websites.

You can do this by submitting guest blog posts, adding your business to online directories, and participating in local forums and discussion groups.

SEO gets you rankings, rankings get you leads

Contractor SEO is important because it can help businesses rank higher in local search results on Google.

This can lead to increased traffic and more customers, which can help businesses grow.

Optimizing a website for relevant keywords, creating a listing on Google My Business, and building backlinks from local websites are all effective ways to improve a business's local SEO.

What's the point of having a website if no one can find it? That's where SEO comes in.

Search engine optimization (SEO) is the process of making your website more visible in search results.

The higher your website appears in those results, the more likely people are to find it—and that means more traffic and customers for your business.

As a contractor, ranking on page one of Google is essential to growing your business.

If you want your website to be seen by potential customers, then you need to make sure it's ranking high in Google's search results.

The best way to do that is with Contractor SEO.

People trust the businesses on page one of search results

Ranking on page one of Google can have a huge impact on your contractor business.

In fact, according to BrightLocal's "Consumer Review Survey 2018," 80% of consumers say they would not consider a business that's not on page one of search results.

Furthermore, the first listing in Google's search results gets 33% of the traffic, while the second gets 18%, according to Chitika.

And the numbers go down from there.

This means that if you're not ranking on page one, you're missing out on a lot of potential customers.

But if you are ranking on page one, you could be getting a significant amount of traffic and growing your business.

A winning combination, because visitors turn in to leads

Lead your prospects to your website by ranking on page 1 of Google.

Then, encourage those site visitors to reach out for a quote.

This is how you maximize your profit through your digital marketing efforts.

SEO is important for any business that wants to be visible online, but it's especially important for contractors.

That's because most people searching for a contractor will start with a Google search.

If you're not ranking on page one of those results, you're missing out on a lot of potential customers.

Fortunately, there are things you can do to improve your ranking.

By following our guidance, you can make sure your website is visible to potential customers and help grow your business.

If you want to grow your contractor business, then you need to make sure you have a high-converting website.

A high-converting website is one that's designed to turn visitors into leads and customers.

Your website should have a clear and concise message that tells visitors what you do and why they should hire you.

It should also have a strong call to action that encourages visitors to contact you or request a quote.

In addition, your website should be mobile-friendly and easy to navigate.

If it's not, then potential customers will likely leave your site without converting into a lead or customer.

Learn what it takes to implement contractor SEO in your business

Next, we'll go over the most important facets of Contractor SEO.

We'll start with keyword research, as it's the foundation of any good SEO strategy.

Then we'll dive in to On-Page and Off-Page SEO strategies.

Finally, we will cover some additional factors that impact your search rankings.

Understand what your potential customers are searching for

Keyword research is the process of finding and using relevant keywords that will help your website rank higher in search results.

The first step to ranking higher in Google is to use the right keywords. When it comes to keyword research, there are a few things you need to keep in mind.

To find the right keywords, you'll need to understand your audience and what they're looking for.

Once you know that, you can use keyword research tools like Google AdWords Keyword Planner and Moz Keyword Explorer to find relevant keywords.

Next, you'll want to make sure your keywords are relevant to your business and services.



When you choose the right keywords, you can make sure your website appears in front of potential customers who are searching for contractors like you.

Using the right keywords in the right places on your website

Once you've found the right keywords, you'll need to use them throughout your website.

That includes using them in your page titles, meta descriptions, header tags, and throughout the body of your content.

In addition to using keywords throughout your website, you'll also need to optimize your website for on-page SEO.

On-page SEO is the process of making sure your website is optimized for search engines and humans.

There are a number of things you can do to optimize your website for on-page SEO.

Make sure your website's titles and descriptions are rich with keywords.

These are the words and phrases that people are searching for, so if you want to be found, you need to use them.

Images are important too. Be sure to include keywords in the file names and alt tags of your images.

This will help Google understand what your images are about and how they relate to your business.

Finally, your website's content should be high-quality and informative.

Google favors websites that provide valuable information to visitors.

So, if you want to rank higher in search results, make sure your website's content is up to par.

Get other websites to direct traffic and trust signals in your direction

Off page SEO is the process of optimizing your website for ranking factors that are outside of your control.

Some examples of off page SEO include getting links from other websites, social media signals, and reviews.

While you often can't control these things directly, there are things you can do to encourage them.

For instance, you can reach out to other websites in your industry and ask for a link.

Next, you can make sure your social media accounts are active and engaging.

Finally, you can ask your customers for reviews and testimonials in different places around the internet.

These are all great ways to improve your off page SEO and help your website rank higher in search results.

Directories are becoming increasingly important as well.

Make sure your website is listed in relevant directories such as Google My Business, Yelp, and Houzz.

Add plenty of relevant photos and content to those listings, and encourage your customers to engage with those off-site listings.

More tactics that help your Contractor SEO efforts

In addition to keyword research, on-page SEO, and off-page SEO, there are a number of other factors that can impact your website's search engine rankings.

For instance, your website's loading speed is important.

Google favors websites that load quickly.

If yours doesn't, you could be at a disadvantage.

Another factor to consider is your website's design.

Your website's design and user experience are important factors.

A well-designed website will be easy to navigate and use, which is important for both humans and search engines.

Finally, your website's security is also a factor.

Google favors websites that are secure , so make sure your site is secured by using HTTPS with a valid SSL certificate.

By following these tips, you can improve your contractor SEO and help your website rank higher in search engine results.

By ranking higher, you can get more website visitors, leads, and customers.



Start optimizing your website today and you'll see the benefits of ranking in due time.

Start today and reap the benefits tomorrow

There are a number of things you can do to learn SEO and improve your website's ranking in search results.

There are many articles like the one you're reading now, and there are more articles within our website here at curated leads.

Beyond that, there are tons of YouTube videos with valuable information about all SEO topics.

In addition, there are many paid courses you can take online for a step by step walk through of the process.

Learning SEO is no small task, but the sooner you start, the sooner you will begin to master it.

It can have a huge impact on your contractor business.

If you're not prepared to invest in Contractor SEO for your business, you may as well start applying it yourself.

Answering your questions with a simple summary

Just follow the basic steps we've outlined in this article:

Start with keyword research, add keyword-targeted content to your website, optimize the content on your website pages, and put in a continuous effort to improve your site's off-page SEO.

The process is made up of four basic steps, but there is a lot to learn about each of the steps.

So, start at the beginning and don't quit until your website reaches the top of page 1 of Google!

"Hard'' or "easy'' is a matter of perspective - it's all about mindset

The difficulty of learning SEO depends on how much time and effort you are willing to put into it.

If you are willing to invest the time to learn and apply the concepts, then SEO can be fairly easy to learn.

However, if you're not willing to put in the effort, then SEO can be quite difficult.

As any new discipline, start at the beginning. 

Work diligently until the end.

You will reach your goals in time.

Stay ahead of the competition by putting in more effort

To rank a contractor website in 2022, stay on the cutting edge of SEO.

Leave outdated techniques behind.

Use lots of well thought out, targeted content - because most of your competitors are not.

Make sure your website is the center of your marketing focus.

Consistently add to and improve your website's on-page and off-page SEO efforts.

With these tips, you'll certainly rank your contractor website in due time.

Failing to invest in SEO is a costly mistake

Absolutely!

A contractor who invests in SEO will see a higher ROI than one who doesn't.

SEO is an essential part of any online marketing strategy and should be a priority for any contractor looking to succeed online.

The investment will pay off in the form of more website visitors, leads, and customers.

SEO is a long-term investment, so it's important to be patient and consistent with your efforts.

The rewards will come in the form of better prospects, easier sales & a long term source of great leads.

Your sales goals determine your budget, but your competitors will impact the cost

Google call ads are a great option for contractors, as prospects who are making a phone call are typically ready to schedule an estimate immediately.

Contractors can use Google ads to "jump the line" in search engine rank, so more potential customers will find them when they search for keywords related to their business.

However, since these ads are clearly displayed as advertisements (with either a yellow background or an exclamation mark), discerning customers forego the ads and go directly to organic results.

For contractors with idle crews, this is where Google call ads can come in handy: by keeping their whole staff working constantly on new leads generated from paid advertising.

It depends on how competitive your area is, and how much you devote to your efforts

The honest answer is, it depends upon many factors.

The most important factor is how much you're willing to invest.

The more you invest, the sooner you'll see results.

Other important factors include the competitiveness of your industry, the quality of your website, and the strength of your SEO campaign.

Generally speaking, you should expect to see results within 3-6 months.

Some businesses see results in as little as 1 month, while others may take up to a year.

It all depends on your specific situation.

Most sites we see are not optimized and are very short on content

There are many common mistakes that contractors make with their websites that can hurt their SEO.

Some of the most common include failing to do keyword research, not adding enough content, ignoring off-page SEO and failing to track results.

Not knowing which keywords to target is a major mistake. You need to know which keywords your potential customers are searching for so you can optimize your website for those keywords.

A website with thin content will not rank well in the search engines. You need to add lots of targeted, keyword-rich content to your website to give the search engines something to index and rank.

Off-page SEO is just as important as on-page SEO. You need to actively work on building links and improving your social media presence.

You need to track your SEO progress so you can see what's working and what's not. Otherwise, you'll never know if your efforts are paying off.

These are just a few of the many mistakes that contractors make with their websites.



If you want to rank your website high in the search engines, you need to avoid these mistakes.

Many contractors believe that SEO is a one-and-done process, but it's not

There are many misconceptions about SEO that contractors mistakenly believe.

Some of the most common include:



• SEO is too expensive - This is one of the biggest myths about SEO. While it's true that you need to invest in SEO, it's not as expensive as some people think. You can get started with a small budget and scale up as your business grows.

• SEO is a quick fix - Many contractors believe that they can just pay for some quick SEO results and be done with it. But SEO is an ongoing process. You need to consistently work on it over time to see results.

• SEO is too complicated - This is another common myth about SEO. While it can be complex, you don't need to be an expert to do it. There are many resources available that can help you understand and implement SEO for your website.

Don't believe these common myths about SEO.

If you want your website to rank high in the search engines, you need to invest in SEO and be patient with your results.

We don't just write guides, we'll put our expertise to work for you

SEO is a complex and ever-changing field.

What worked yesterday may not work tomorrow.

So it's important to stay up-to-date on the latest trends and changes.

The best way to do this is to partner with an experienced SEO agency or consultant who can help you navigate the ever-changing landscape of SEO.

If you don't have the time or expertise to do SEO for your website, our team of experts can help.

We offer a range of Contractor SEO services that are designed to help your website rank higher in search engine results.

We can help you with keyword research, on-page optimization, link building, and more.

Contact us today to learn more about our services and how we can help your business grow online!